Smiling Report 2024 - Press Release

June 03, 2024

Global research: Understanding the significance of positive interactions, the Smiling Report presents a comprehensive analysis of key metrics that contribute to successful customer interactions. Read more

Thank you all for attending the 25th annual MSPA EA conference

June 02, 2024

Over 175 delegates from 45 countries gathered for 2,5 days at the 25th MSPA Europe/Africa conference in the Limassol, Cyprus on 21-23 May – again in 2024 the largest Mystery Shopping event worldwide! Read more

How we used Text Analytics and Mystery Shopping to craft 5-star Google Reviews

May 04, 2024

Sector/Location - The client, a prominent Greek supermarket chain, operates nationwide, catering to a diverse customer base, including both locals and tourists. Read more

How a UK Pub Chain improved their guest experience and grew sales using Mystery Shopping

April 24, 2024

Large Pub Chain, with 1000+ locations nationwide across UK Read more

MSPA EA - PODCAST

April 18, 2024

PODCAST – MSPA EA Membership Benefits & the Mystery Shopping Landscape with Andy Firth Read more

A focused approach towards increasing sales and footfall using Mystery shopping

February 27, 2024

FUEL RETAIL SECTOR,  AFRICA - The client, a global player in the petroleum industry, has been running an ongoing CX Measurement programme (Mystery shopping & Audits) for several years Read more

Hospitableness - How to Keep Your Customers Coming Back!

February 13, 2024

After a recent restaurant experience that left me wanting, I got thinking about the difference between ‘customer service’ and... Read more

How to increase employee satisfaction and reduce fluctuation

February 01, 2024

One word that we as managers are going to come across sooner or later, no matter what job we have, what company we work for and what responsibility we have, is fluctuation. Read more

This one tool will expose bad mystery shopping companies

January 22, 2024

Mystery Shopping is a service that is hard to understand. On the surface, it seems simple... Read more

MSPA Membership - CONNECT and STAY CONNECTED

October 12, 2023

There are a whole host of membership benefits which give you competitive advantage in our industry.  And we’re evolving constantly to ensure that we’re adding value. Read more

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