Businesses across Europe and Africa are adapting to meet customer expectations in relation to safety measures. Failure to achieve these will negatively impact customer feelings of safety, impacting footfall and potentially hit profits hard.  This is the overarching finding of a recent survey carried out by MSPA Europe/Africa during July as lockdown measures continue to ease across many countries.

The survey evaluated the experiences members of the general public when visiting 7.000 locations  ranging from shops, supermarkets, car dealers, fast food and dining establishments.  Based on the principles of COVID transmission prevention, findings were split out into performance on sanitisation, signage, staff and customer social distancing and PPE. Respondents were asked about their resultant feeling of safety and likelihood to return to the places they visited.

The findings show varying gaps in compliance to local government guidelines with a potential health impact and a definite impact on consumer confidence and advocacy levels. 

To find out more click below for access to each Market Report and Press Release.

SUMMARY Report

COVID-19 perspective - Do you feel safe out and about 

• MSPA EA - SUMMARY - Safety Measures survey 2020

United Kingdom

Mind The Gap: UK businesses missing the mark on COVID-19 

• Press Release 30 July 2020 - MSPA EA - Safety Measures survey 2020 - UK
• MSPA EA - UK - Snapshot Survey Summary Report dd30072020.pdf

Portugal

Mind The Gap: Portuguese businesses could do better with COVID-19 

• Press Release 30 July 2020 - MSPA EA - Safety Measures survey 2020 - Portugal
• MSPA EA - Portugal - Snapshot Survey Summary Report dd30072020.pdf

Germany

Mind The Gap: German businesses could do better with COVID-19 

• Press Release 30 July 2020 - MSPA EA - Safety Measures survey 2020 - Germany
• MSPA EA - Germany - Snapshot Survey Summary Report dd30072020.pdf

Sweden

Mind The Gap: Swedish businesses could do better with COVID-19 

• Press Release 30 July 2020 - MSPA EA - Safety Measures survey 2020 - Sweden
• MSPA EA - Sweden - Snapshot Survey Summary Report dd30072020.pdf

Spain

Mind The Gap: Spanish businesses could do better with COVID-19 

• Press Release 30 July 2020 - MSPA EA - Safety Measures survey 2020 - Spain
• MSPA EA - Spain - Snapshot Survey Summary Report dd30072020.pdf

France

Mind The Gap: French businesses could do better with COVID-19 

• Press Release 30 July 2020 - MSPA EA - Safety Measures survey 2020 - France
• MSPA EA - France - Snapshot Survey Summary Report dd30072020.pdf

Belgium

Mind The Gap: Belgian businesses could do better with COVID-19 

• Press Release 3 August 2020 - MSPA EA - Safety Measures survey 2020 - Belgium
• MSPA EA - Belgium - Snapshot Survey Summary Report dd 03082020.pdf

The Netherlands

Mind The Gap: Dutch businesses could do better with COVID-19 

• Press Release 3 August 2020 - MSPA EA - Safety Measures survey 2020 - The Netherlands
• MSPA EA - The Netherlands - Snapshot Survey Summary Report dd 03082020.pdf

Czech Republic

Mind The Gap: businesses in The Czech Republic could do better with COVID-19 

• Press Release 3 August 2020 - MSPA EA - Safety Measures survey 2020 - Czech Republic
• MSPA EA - Czech Republic - Snapshot Survey Summary Report dd 03082020.pdf

Italy

Mind The Gap: businesses in Italy could do better with COVID-19 

• Press Release 3 August 2020 - MSPA EA - Safety Measures survey 2020 - Italy
• MSPA EA - Italy - Snapshot Survey Summary Report dd 03082020.pdf

South Africa

Mind The Gap: businesses in South Africa could do better with COVID-19 

• Press Release 5 August 2020 - MSPA EA - Safety Measures survey 2020 - South Africa
• MSPA EA - South Africa - Snapshot Survey Summary Report dd 05082020.pdf

MSPA EA members are able to download the open files in the secure members area at the Knowledge section.

Your MSPA EA Team